About the Role
This critical role partners with the Marketing and Sales teams and is responsible for devising, executing, and analyzing marketing campaigns, events and project/content management. The successful candidate will be a highly organized B2B campaign marketer with solid experience with events and creating successful integrated marketing campaigns. This is a work from home/remote full-time position and reports to the Chief Marketing Officer.
Create integrated marketing campaigns based on market segments to gain new customers and build repeat business
Manage various aspects of trade shows and events including budgeting, pre-show planning and outreach, post-show lead upload and outreach, event coordination, collateral, and onsite support to drive leads into the sales funnel
Work with sales and marketing to ensure proper messaging, timing, and execution of multi-channel campaigns
Project management of campaigns to drive pipeline growth leveraging and align key marketing channels with consistent content/messaging
Recommend and present campaign strategy briefs that tie into detailed tactical plans for building awareness, consideration and purchasing decisions
Provide ongoing reporting, campaign insights, and goal pacing to stakeholders
Constantly monitor, measure, and hone the performance of sales enablement to enact programs that achieve revenue goals for each target market
Plan seamless integration of campaigns and across channels, within the prescriptive buyer journeys and overall segment campaign plans
What’s in it for you:
Work with an extremely talented team of colleagues serving a highly visible group of clients
A company culture that values exceptional performance and people skills
Being part of an award-winning growth company with a global footprint
The flexibility of working from home with competitive salary plus benefits
What are we looking for:
Has top drawer skills and track record
Is passionate about optimizing campaigns, events and marketing programs
Has a hunter mentality
Loves being a part of a team
Cares about the details, very reliable, and friendly
Is driven, organized, and enjoys multitasking
Is comfortable working with team members across time zones
7+ years marketing experience in B2B campaign and event planning management
Experience coordinating events and trade show marketing campaigns
Proven ability to plan, execute, and optimize campaigns with a demonstrable impact on revenue
Understanding of the sales pipeline and sales processes
A self-starter with excellent project management and communication skills
Demonstrated experience defining and measuring programs, including analytics and reporting.
Experience with Salesforce, Hubspot, Google Analytics required; Asana, Popl, and Slack experience preferred
BA/BS degree in relevant field
$110,000 - $120,000 a year
About the Company
ModSquad has been reinventing the Customer Experience Services industry since 2007. Top brands around the globe turn to us for customer support, content moderation, trust and safety, community management, and social media services. We work with startups and Fortune 500 companies and everything in between. Our client list includes Spotify, VSCO, Vimeo, Tourism Ireland, and a ton of other companies we aren’t at liberty to talk about. We support over 50 languages in more than 90 countries. We’re primarily a remote company so you’ve already seen our/your office. If you want to work with great people on cool projects for amazing brands, you’ve come to the right place.
ModSquad is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), gender, national origin, ancestry, age, physical or mental disability, military status, status as a veteran or disabled veteran, sexual orientation, gender identity or expression, marital or family status, genetic information, medical condition, or any other basis protected by applicable federal, state, or local law, ordinance, or regulation.
Individual base pay or rate depends on various factors, in addition to primary work location, such as complexity and responsibility of role, job or contract duties/requirements, and relevant experience and skills. Although we have opportunities across the globe, this advertisement, unless otherwise specified, excludes individuals residing in California, Colorado, New York, and Washington at this time.